It’s only recently that red became an accepted color in interior design, but it’s certainly found its place. Simple yet bold, it adds a welcome splash of color to any space even when used sparingly. And in the rug industry, it has been one of the top-selling colors in recent years. Most people still associate red rugs with contemporary, but it’s gone a long way since then—you can now find red area rugs in country, traditional, and even Asian homes. Next time you buy rugs online, go for the red—and be amazed at the results.

Of course, not every red rug will work wonders for your home. Red comes in a full range of shades, patterns, and designs, and you need to know which one will work with your current décor. It also has to reflect your personal style and convey the right mood. It’s not as hard as it sounds—with all the styles available today, you’re sure to find at least one red rug that fits in. Here’s a quick buying guide to help you find the perfect piece.

Choosing the right shade

Each shade of red lends a different mood to the room. A bright red rug, for example, suggests youth and energy, while a lighter rose shade may be associated with calm and serenity. Brick red works well for country and traditional homes, or sometimes for outdoor spaces. For an elegant, sophisticated look, consider getting a deep red rug. It also depends on how it interacts with the rest of the room colors; for instance, a red rug against white walls would look different than one in a blue or brown room.

If you want something unique, take a look at the Dynamic Rugs Opulence 1801 Red Wine Area Rug. Featuring a floral design and a deep, rich red hue, it instantly transforms your room into an elegant space perfect for relaxing and entertaining. The combination of hard twist wool and smooth silk provides a soft, comfortable feel that makes it easy on the feet. With just the right shade and an eye-catching pattern, it’s the perfect finishing touch for your living room.

Interesting designs

Plain red rugs are fine on their own, but it won’t hurt to throw in some prints either. Red can easily overpower a room, so a patterned rug helps tone it down and incorporates other colors to give it some variety. Rug prints are strongly associated with specific décor schemes; for example, a geometric print may be suitable for contemporary decor while a simple stripe or check would fit better with a traditional or country home.

One design that’s getting a lot of attention is the oriental rug. Oriental area rugs now come in every color of the rainbow, but nothing beats the appeal of the deep red we’re all familiar with. Some designers only apply the term "Oriental" for those that are actually made in oriental countries and feature traditional manufacturing techniques. But if you’re only after the look of it, you can go for cheaper, machine-made rugs made of polypropylene—they look just as nice and may even be more durable.

Texture and comfort

Like all bold colors, red could always use a bit of texture to add visual interest and keep it in balance. When buying red rugs, take into account the material, pile, and other factors that contribute to its texture. Generally, the more texture a rug has, the more attractive it looks and the better it feels on the feet. This is especially true with plain colored rugs. If your only choice is a solid red rug, compensate with a textured piece that gives it a bit of character.

Shag rugs are a great way to add texture not only to the rug itself, but also to the rest of your home. First introduced in the 60s, shag rugs are characterized by a thick, luscious pile and a soft, warm feel. "Authentic" shag rugs are known as flokati and are made in Greece, but these days, you can find the exact same style in pretty much any store. If your room needs just one key piece to make it stand out, you can’t go wrong with a red shag rug.

Shapes and sizes

Since red is a strong color, you don’t want to use too much of it in a single space. If you already have a lot of red in the room, you may want to consider a smaller red rug, or placing it under your furniture so that it serves more as an accent. But if you want to play up the contrast with the room colors, a large red rug in the middle of the room makes the perfect focal point.

Red rugs also come in various shapes, and they’re worth looking into if you want your rug to really stand out. If your room is built straight and angular, some round rugs will add a soft contrast that makes it a lot more inviting. Use shaped rugs to define different areas of the room, such as your sitting space, your reading nook, and your dining area.

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